1. Instagram (of course) |
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With 2 billion monthly active users (Statista), Instagram continues to be a powerhouse for creators. Its Reels feature is a natural fit for TikTok users looking to repurpose short-form videos while Stories and carousel posts offer diverse ways to engage audiences. | |
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2. YouTube & YouTube Shorts |
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Boasting over 2.5 billion global users and 70 billion daily Shorts views (Statista, 2023), YouTube is a staple for long-form and short-form creators alike. Shorts lets TikTok users seamlessly transition their videos while tapping into YouTube’s broader audience. | |
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3. Threads (Instagram again, really? Yes) |
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Launched by Meta in 2023, Threads has 275 million monthly active users (TechCrunch) and serves as a text-first platform linked to Instagram. With a focus on fostering niche communities, it’s perfect for creators who want to build deeper relationships. | |
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4. LinkedIn |
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Far from its corporate roots, LinkedIn now enables 1 billion users to create and share content that builds thought leadership. Creators are using it to host live events, develop coaching programs, and engage with professional communities. | |
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5. Pinterest |
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With 500 million monthly active users, Pinterest thrives as a hub for saving, learning, and shopping. Its Gen Z user base is rapidly growing, making it an excellent platform for creators to drive traffic and affiliate sales. | |
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6. Snapchat |
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With 400 million monthly users, Snapchat is a Gen Z favorite. Its Stories and Spotlight features let creators experiment with short, engaging content while connecting with younger audiences. | |
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7. Bluesky |
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As one of the newest players in the social media world, Bluesky launched in 2024 and boasts 25 million users. Its focus on interest-based communities makes it a great option for niche creators. | |
7 Social Media Platforms Creators Should Explore Beyond TikTok 7 Social Media Platforms Creators Should Explore Beyond TikTok
Thanks to Emma Cortes Ellendt for these insights! For the full article from Forbes, click here. |