Benefit Cosmetics Roller Lash Launching Soon!

Spotted! Benefit’s soon-to-be-cult product, Roller Lash mascara. Introducing Benefit Roller Lash, the brand new mascara that’s like a roller for lashes. It has a super-curling & lifting effect on every single lash.

It is an innovative mascara with a 12-hour setting formula that hooks, lifts, and curls lashes that lets you create ultra-long, full lashes to achieve your best wide-eyed and gorgeous lash look. With a brush that’s designed to grab and lift lashes for a super-curling effect, it’s perfect for all types—including short and straight lashes.

Doesn’t Benefit Cosmetics have one of the cutest packaging ever?!! Can’t wait to try this baby out being the mascara addict I am.

Benefit Cosmetics Roller Lash will be available for sale on February 27, 2015 on Sephora!
And will retail for US $24.00 & CAD $29.00

Disclosure: Affiliate Link

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