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THE EDIT: Spring Essentials
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The Clean Makeup Brands Beauty Editors Are Still Obsessed With
12 Clean Makeup Brands That Actually Deliver Performance What Are Clean Makeup Brands? Clean makeup brands are cosmetics companies that avoid controversial ingredients such as parabens, phthalates, and synthetic fragrances while prioritizing skin-friendly formulas and ingredient transparency. Many modern clean beauty brands combine plant-based ingredients with safe synthetics to improve performance, shade range, and product […]
Rhode Just Dropped Its First-Ever Bronzer and Highlighter
Hailey Bieber’s Rhode is expanding beyond blush and lip products with two highly anticipated makeup launches: its first-ever bronzer and highlighter. The brand just unveiled its Summer Collection, introducing Pocket Bronze and Highlight Milk alongside new lip shades, accessories, and seasonal merch. For Rhode fans, this marks one of the biggest product expansions since the […]
Patrick Ta’s New Transition Blushes Might Be the Next Viral Makeup Launch
Patrick Ta Beauty is expanding its blush universe again, this time with a brand-new concept the brand is calling “Transition Blush.” If you’ve ever wanted that soft, airbrushed flush that melts seamlessly from the under-eye into the cheeks, this launch is designed to do exactly that. Known for creating some of the beauty industry’s most […]
Marc Jacobs Beauty Is Officially Back—And the Clean Girl Era Might Finally Be Over
After years of beauty lovers begging for its return, Marc Jacobs Beauty is finally making its comeback and honestly? It already feels like one of the biggest beauty launches of the year. The original brand built a cult following for its cool-girl energy, high-performance formulas, and runway-inspired approach to makeup. While beauty has spent the […]
Is Protein-Maxxing in Skincare Worth It? What Actually Works
“Protein-maxxing” started in fitness; think high-protein diets for muscle tone, recovery, and overall body composition. Now it’s quietly made its way into skincare, showing up in serums, moisturizers, and treatments promising firmer, smoother, more resilient skin. But is this just another trend… or something worth paying attention to? Here’s what actually matters. What Is Protein […]
The Soft, Glowy Everyday Makeup Routine I Keep Coming Back To
What Is a Skin-First Makeup Routine? A skin-first makeup routine focuses on lightweight, hydrating products that enhance the natural complexion rather than covering it, creating a soft, radiant, and effortless finish. Quick Routine Hydrated, prepped skin Lightweight base (skin tint or glow foundation) Spot concealing Cream products for dimension Minimal powder Soft, natural finish The […]
